InsightsIQ

Cross-Event Intelligence

ContentIQ and OperationsIQ handle individual events. InsightsIQ connects the dots across years, turning historical data into smarter decisions for next time.

Three products built for the data your team has been collecting but hasn't had time to use:

Speaker Intelligence

Stop Booking the Same Speakers Every Year

You keep going back to the same presenters because they're easy to book. Meanwhile, high performers from three years ago are forgotten, and rising stars never get discovered. Speaker Intelligence fixes that.

  • Performance history across all your events
  • Last-used alerts flag overused speakers
  • Hidden gem discovery from historical data
  • Diversify your roster with data, not guesswork
EventEdIQ Speaker Intelligence — pre-built reports including Hidden Gems, Reputation Check, Trending, Format Effectiveness, and Custom Reports
EventEdIQ Hidden Gems report — bar chart showing high-rated speakers with fewer sessions
EventEdIQ Sponsor Intelligence — dashboard showing top sponsors, total spend, and revenue trends
EventEdIQ Sponsor Intelligence — revenue trends line chart showing growth over years
Sponsor Intelligence

See Where Sponsorship Revenue Is Being Left on the Table

Your sponsor data tells a story — renewal trends, tier movement, revenue gaps — but only if someone looks at it. Sponsor Intelligence tracks activity and revenue across events so you know which relationships are growing, which are at risk, and where the money is.

  • Sponsor activity and revenue trends across events
  • Renewal patterns and tier movement
  • Gap analysis for underrepresented categories
  • Data-backed rationale for sponsor pricing
Multi-Year Trend Analysis
2022 → 2024

+18%

AI/Tech Sessions

-12%

Regulatory Topics

+8%

Attendance

Workshop format outperforming panels 2:1Trend
Morning sessions rated 15% higherInsight
Custom Analysis

Turn Years of Data Into Strategy

Associations have years of data — survey responses, session attendance, webinar feedback, member records, CE completion, awards submissions, sponsor activity. It sits unused. Not because it has no value. Because there is no time, budget, or internal expertise to do anything with it. We deliver clear, usable dashboards and reports your team can act on immediately.

  • Multi-year trend analysis across events, webinars, and CE programs
  • Member engagement and satisfaction patterns
  • Reports with specific recommendations, not raw data
  • Affordable intelligence for teams without a data science budget
"We have tons of post-show data that never gets used. No way to connect it year to year or predict what will do well."

Event Director • Association Conference

From raw data to specific recommendations

Send us your historical data. We do the analysis.

1. Upload your data

Session evaluations, attendance counts, speaker info from past events.

  • Excel, CSV, or platform exports
  • Multi-year data supported

2. We analyze

Connect data across years, identify trends, build speaker profiles.

  • Cross-event pattern detection
  • Speaker performance tracking

3. Get recommendations

Speaker suggestions, topic priorities, format recommendations.

  • Executive summaries
  • Actionable next steps

How event planners use InsightsIQ.

Inform your CFP strategy

Use audience research data to shape your call for proposals. Tell submitters what topics are in demand before they write.

Diversify your speaker roster

Stop booking the same speakers every year because they're easy. Surface high performers you haven't used recently and discover hidden gems in your historical data.

Justify program decisions

Show your board and stakeholders data-backed rationale for why you're adding, cutting, or changing content tracks.

Keep the tools you already use.

InsightsIQ integrates with Cadmium, PheedLoop, Sessionize, and more — no migration, no rip-and-replace.

Ready to make your data work?

You have data gathering dust. Tell us what you're sitting on — we already know what to look for.

Talk to Us